John Lewis has now revealed its advertisement for 2020 Christmas and it is heart-warming. This release might even be a token of the start of the festive season for a variety of people. After the debut of Excitable Edgar that we saw in the latest campaign of 2019, it asks viewers to Give A Little Love. The video clip even showcases examples of everyday kindness in a charming as well as animated form. The advertisement starts with two children working together to get the football down from the tree.
Later in the scenes, we also see a snowman help get a couple back on the road after their vehicle breaks down. All this while, a family brings some Christmas cheer to their lonely neighbors. There even was a pretty clever twist at the end of this clip. We see how this advertisement demonstrates to everybody about kindness. And how if everybody shows it, the world could be a better place to live in. The video has been produced in association with a food poverty charity called Fare Share.
John Lewis Advert 2020 Christmas ― Here is the full video
It also has joined forces with parental support charity, that is, Home-Start and John Lewis plan to raise a solid 5 million Euros to help all the people who are struggling during these tough times. A person can contribute to this charitable fundraiser through the John Lewis website. We can do so either by texting or by purchasing from a line of limited edition gifts and the profits from it will all get donated. Pippa Wicks is the executive producer of the John Lewis and Partners.
He said that in a year like no other, the world has completely changed and thus we will be delivering a Christmas campaign which is like none other. They say that they all have seen some acts of kindness throughout their country as well as the communities which prove to be pretty heart-warming. As of right now, according to Peppa, they want to build on this great spirit in order to become a legacy that will extend well beyond Christmas. He says that by being together, they can all make a big difference to all the families who are in need of their help the most.
John Lewis Advert 2020 ― The tune to which the story is set
Here, in this article, we have provided you with the full advertisement so you can watch it if you haven’t. The story of this video is set to the tune of an original song which will likely be very popular over the festive period. It is titled A Little Love and its performance is done by Celeste. She is a rising star on the British music scene who has recently performed the lead single from the soundtrack of Netflix contender for The Trial of the Chicago 7. The iconic singer is also quite known for her recent hit track called Stop This Flame.